| A First Draft in 24 Hours | Within 24 hours of receiving your computer list of catalog items, we will produce a rough draft of your catalog layout. Our process is able to generate a rough draft layout that is 90% to 95% formatted which allows us to pass the savings onto you. Our proprietary software does in a few hours what previously took a team of designers well over a year to do. |
| A Final Layout in 24 Days | Depending upon scheduling, your final layout will be ready for proofing and printing within 24 working days (five weeks) of us receiving your final list of items you want in your catalog. The speed of our process means you are able to go to press with the latest products and the latest price changes. As a comparison to traditional methods of creating a layout page-by-page, an average 350 page catalog would require two to three people working a year or more to gather, write, spell check and edit the product descriptions and kit contents; collect and prepare product images; create product charts; create a product index; do the cover design; and lay out the pages. |
| Speed Does Not Mean Less Quality | Our proprietary software was designed to create and in many ways surpass the accuracy, quality, usability and professional image of a catalog produced manually. Great attention is given to every detail. |
| Unparalleled Accuracy | Because our software merges the prices and order numbers from your list, transposition errors that are inherent in manually formatted pages are eliminated. Product indexing is completely controlled by our software so there are no incorrect page numbers. While no one can claim to create a 100% error free catalog, we are confident that our accuracy is far superior to a catalog produced by other means. |
| Make Your Catalog Unique | Choose only the products you want in your catalog, nothing more and nothing less. You get to choose your own cover design. You can pick your catalog's dimensions; decide on each section's custom color; select the fonts to use; choose whether you want a two, three, or four column style layout. Create your own inside border design and more. We understand that some dental dealers want to offer their customers product descriptions that are very complete and other dealers want to conserve printing space. That is why we designed our software to allow the dealer to select standard length descriptions or more complete descriptions that give your catalog a reference guide feel. Because our process makes every catalog unique, your customers will not think you have borrowed your catalog from another dental dealer. |
| No Compromising | Unlike a boiler-plate layout you share with other dental dealers, you never have to show a product in your catalog that you don't care to sell or worse, can't get. Of course, with a boiler-plate layout you can remove products you don't sell or add new products you want, but then you lose your product formatting for all the pages and the index needs to be done over because all the products have shifted to another page. If the index cannot be regenerated automatically, then updating the index is extremely time consuming and error prone. The time taken to reformat the pages and revise the index quickly eliminates any potential savings. Our process has customization built into it automatically. Every layout starts out as a blank page and is created with your design, your products, your order numbers, your prices and no excuses. |
| Easy To Use Design | All pages are in full color. Sections are broken down by color and within sections the product names are in a matching color for easier identification. Color coordinated product names do not get lost in all the other black text on a page making it easier for your customers to find the product names they are looking for. If a product shot is available, we include it so that your customers can see what they are buying. Every manufacturer image in our database has been screened for color correctness, tonal range, resolution and has been corrected when required. Products receive superior indexing. We strive to think of every possible word a customer might think of to look up a product in the index and include it. A great index allows your customers to find items in your catalog with greater ease. All products have complete descriptions and kit contents so your customers are assured of ordering the correct products which means fewer returns and less frustration. |
| Always The Lowest Printing Price | The cost of printing a catalog is usually far greater than the cost of the layout. S&A works with several high volume printers to make sure you always receive the lowest printing price. On the odd chance you are able to find a better deal somewhere else, we will provide your printer with the press ready files. You can rest assured knowing that you are getting the best deal there is. |
| Provide Your Catalog In Adobe Acrobat® Format | We can turn your catalog into the universally accepted Adobe Acrobat format for you to make as many copies as you want or make available on your web site. Send your catalog on a CD to every dental office in the country as an economical alternative to a printed catalog. Or, maybe you do not cover a large enough market to justify the expense of printing a catalog but you still want to offer one to your customers. S&A has the solution. |
| Make Your Company Stand Out | A professional catalog becomes the face of your company and creates an image of your company in the customer's mind. A well designed catalog that is friendly, informative, uncluttered and easy to use is appreciated by your customers and in turn becomes a valuable asset to you. Our goal is to exceed all other catalogs by creating a clean design, editing the images so they look their best, providing complete product information and offering the best product index there is. |
| An Investment You Can Afford AS LOW AS $66/page! |
We have created an unprecedented combination of quality, customization, flexibility, speed and low cost. Our service costs just a fraction of manually laying out and maintaining a catalog. You can buy another dealer's layout for less, but not without making compromises that cost you more in the long run. Our process saves you money without costing you lost sales as the result of a layout that shows items you don't want to sell, contains numerous errors, is difficult to use, is lacking complete product information, or has an incomplete index. We think it is fair to say: Buying another dealer's catalog layout that does not fit your product mix is a little like making a sales call in a bargain priced used suit that does not fit. It does not make the best impression. A quality catalog is not just an expense, it is an investment that projects a professional image, generates customer goodwill, increases sales and reduces returns. With all confidence we say we give you more quality for your catalog investment. New in January 2005: With our Repeat Catalog Pricing Plan you can save more than 37% per line item! |
